Portfolio

Cases for this direction — filtered from the full portfolio.

50+

projects

portfolio and nda delivery

directions

product · marketing · tech · ops

team

scope · delivery · result

svitlo.ink

Advertising setup and launch: campaign structure, tracking and lead acquisition tuning.

skarabei.com

Selling landing page and performance campaigns: offer structure, creatives, and lead flow from ad click to request.

FAQ

Frequently asked questions

A priority list: fix issues that unlock growth before polishing minor details.

How to design clusters and internal links so content scales and ranks consistently.

Indexing, Core Web Vitals and migrations — what breaks rankings and how to prevent it.

Structuring campaigns and budgets so you control CPA and learn fast.

Events, funnels and attribution basics to connect spend to revenue.

How to match intent to landing message so quality score and conversion rate improve.