CRO is work with the traffic you already have. We analyze the funnel, find where users drop off, build a prioritized hypothesis backlog and validate it with A/B tests. The result is more leads from the same traffic budget.
What's included
- Funnel audit and drop-off points
- Behavior analysis: click maps, session recordings
- Prioritized hypothesis backlog (ICE/PIE)
- A/B testing of blocks and offers
- Form and CTA optimization
- Landing iterations for conversion
- Measuring the effect of each change
- Regular CVR reporting
Tech stack is selected individually for your task, or we use our default stack (React, Next.js, Node.js, TypeScript). The final choice depends on your requirements, integrations and infrastructure.
FAQ
How much traffic is needed for A/B tests?
For statistically significant tests, ideally several thousand visitors per test. With less traffic we work with qualitative changes and heuristics.
Is CRO suitable for a new site?
Yes, but you need minimal traffic for analysis first. For new projects we build a conversion-first structure during development.
Package
CRO — conversion optimization
Conversion growth without increasing budget: funnel analytics, hypotheses, A/B tests and landing iterations.
Price on request
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